SIGNL
Founding market · Paris, France

Skip the postcard. Post the real Paris.

The postcards stop at the tower and the grand avenues. The Paris people actually live in is morning boulangerie queues in Belleville, bistro lunches in Saint-Germain, natural wine in Oberkampf and evenings along Canal Saint-Martin. SIGNL is forming its Paris founding roster now: local creators who post that city, and local businesses ready to comp them.

A cafe window glowing at night on a neighborhood street
The comp is the pay.
The post is the job.
Any follower count, there is a tier for you
For creators: the deal, up front

SIGNL is free for creators. Always. Businesses pay the platform. You never pay to join, to list, or to get booked.

Comp visits are the core. Paid bookings sit on top: set your own rate, the business pays it, and the platform fee is 6 percent total, split evenly, so you keep 97 percent of your rate. Paid bookings are held by SIGNL until your post is live. Headliners (15,000+ followers) are also first in line for featured paid campaigns when businesses run them.

Why Paris, why now

Paris eats by neighborhood

Twenty arrondissements, twenty food cities

A creator in Belleville, a student in the Latin Quarter and a chef in Le Marais live in different Parises. Each one has its own bistros, markets and morning rituals, and local businesses need the people who post each of them.

Neighborhoods over monuments

Visitors queue at the landmarks. Parisians eat in Le Marais, gather along Canal Saint-Martin and celebrate in Montmartre. SIGNL creators post that second city, the one residents actually trust for where to go.

The boulangerie debate is real

Which croissant is worth the queue, which wine bar pours honestly, which bistro still cooks everything itself: Paris argues its food politely and endlessly. Creators with real opinions are the ones who move a dining room.

Covered passages, new openings

From the covered passages to Bastille side streets, small rooms keep opening, and each one survives on neighborhood word of mouth. Founding creators get first pick of every new table.

The flow

How it works for Paris creators

/ 01

Claim your founding spot

Sign up free with Paris as your market and finish your profile: your handles, your neighborhoods, what you post about. Founding creators are reviewed in sign-up order, and your tier is set automatically by your total audience.

/ 02

Go be a customer

Show up, redeem the comp in the app, and experience the business for real. Bring a guest when the offer covers two.

/ 03

Post within 48 hours

The Standard Visit: 1 post or reel plus 1 story that shares the post, posted to a 48-hour standard with a week as the outside limit, honest and clearly disclosed as comped. The platform tracks the post, so the business gets proof and you get credit for the visit.

For Paris creators

Bistros, boulangeries and wine bars

Restaurant meals are the start: bistro classics in Saint-Germain, boulangeries in Belleville, natural wine bars in Oberkampf and Le Marais, market lunches near Bastille and long dinners in Montmartre. Salons, barbershops, fitness studios, galleries and event spaces run comp offers too.

Students count here. If you are at the Sorbonne, Sciences Po or PSL, name your school when you sign up or finish your profile: your profile carries your campus, so businesses near your school can find you first. A Standard Visit fits between classes, and alcohol offers are 18+ only.

How SIGNL works for creators →

Friends laughing over drinks at a neighborhood wine bar
Creator tiers

Where do you land?

Tiers are set automatically by your total audience across platforms, and they rise as you grow. A small, genuinely local audience beats a big, scattered one.

Neighbors
500 – 2k followers
  • Everyday people with a local following
  • Comp visits, and paid bookings at your own rate
  • Perfect first step into local posting
Locals
2k – 15k followers
  • Regular local posters, the roster's sweet spot
  • Comp visits, and paid bookings at your own rate
  • Priority access to new businesses
Headliners
15k+ followers
  • Established local creators
  • Comp visits, and paid bookings at your own rate
  • First pick of grand openings and launches

Under 500 followers, or just starting out? Apply anyway. Your tier is set by your follower count, and it moves up as you grow. What matters most is not the number, it's that your audience is actually local and actually engages. Nobody picks their own band.

For Paris businesses

Paris businesses: be the room locals post about

Parisians choose the neighborhood bistro over the famous name, and they choose it because someone they follow ate there. Founding businesses get that someone: real local creators, comped at your cost, posting honestly to the followers who fill your tables.

Ads reach everyone except the people who live nearby. SIGNL puts Paris creators who live here inside your business, posting to neighbors who can walk in this week.

/ 01

Join the founding business list

Apply in a few minutes. Your category spot in your trade area is held in application order, and nothing is charged today.

/ 02

Founding pricing, held for you

$199 a month for Self-Service (up to 5 creator visits a month, about $40 per creator visit), $349 a month for Growth (up to 10 creator visits a month, about $35 per creator visit) or $699 a month for Managed (up to 20 creator visits a month), with a 3-month minimum and then month to month. Founding businesses get $100 off the first month. Visits you don't use roll into the next month, then expire. The only other cost is the comp the business chooses to offer, provided at its cost, not retail. Founding businesses keep founding pricing while they remain subscribed, and the plan begins when the Paris market opens.

/ 03

Activate when Paris opens

Pick creators from the founding roster, offer a comp at your cost, and get honest, tracked posts delivered in 48 hours* of each visit.

*Creators have up to one week to post. 48 hours is the standard they are held to, and hitting it earns their Momentum. If a week passes with no post, the visit is replaced and does not count against your plan.

The Visit Guarantee

If a booked creator does not show up or does not post, that visit does not count against your monthly visits. It is replaced.

How content rights work: on a comp visit, you can share the creator's post natively with the creator credited, and nothing more: no downloads, no reposting the file, no ads. On a paid visit, you can also repost the content on your own channels and run it as an ad for 90 days under the standard license included in the booking. The creator always owns the content. Rights follow the visit, never the plan.

Apply as a founding business

The Paris roster

Neighborhood by neighborhood

The founding roster lives where Parisians actually eat, drink, gather and get their hair cut.

  • Le Marais
  • Saint-Germain
  • Canal Saint-Martin
  • Oberkampf
  • Belleville
  • Montmartre
  • Bastille
  • The Latin Quarter
  • Batignolles
  • South Pigalle
  • Ménilmontant
Paris FAQ

Questions, answered straight

Is SIGNL live in Paris yet?

Not yet. Founding sign-ups are open now, the founding roster is forming, and founding businesses are joining the founding list. Offers begin when the Paris market opens, and founding creators see every offer first.

Does it cost anything to join SIGNL as a creator?

No. SIGNL is free for creators. Always. Businesses pay the platform. You never pay to join, to list, or to get booked. Your compensation on standard visits is the comp itself: the meal, service or experience the business provides.

What would I actually post about in Paris?

Real Paris days: a croissant verdict from a Belleville boulangerie, a bistro lunch in Saint-Germain, natural wine in Oberkampf, an evening along Canal Saint-Martin. The Standard Visit is 1 post or reel plus 1 story that shares the post, posted to a 48-hour standard with a week as the outside limit, honest and clearly disclosed as comped.

I am a student at the Sorbonne or Sciences Po. Can I join?

Yes. Name your school when you sign up or finish your profile and your profile carries your campus, so businesses near your school can find you first. The Standard Visit fits between classes, and alcohol offers are 18+ only.

How does a Paris business join, and when is it charged?

Apply for the founding business list and your category spot is held in application order. Nothing is charged today. Your plan begins when the Paris market opens, at founding pricing: $199 a month for Self-Service (up to 5 creator visits a month), $349 a month for Growth (up to 10 creator visits a month) or $699 a month for Managed (up to 20 creator visits a month), with a 3-month minimum and then month to month. Founding businesses get $100 off the first month. Visits you don't use roll into the next month, then expire.

Which parts of Paris does the roster cover?

The whole city, neighborhood by neighborhood: Le Marais, Saint-Germain, Canal Saint-Martin, Oberkampf, Belleville, Montmartre, Bastille and beyond. If your followers live here, your audience counts as local here.

This page is the Paris founding story: why this city, and what founding means here. The Paris market page carries the directory view: founding terms and roster details for this market.

Founding spots

Paris's founding roster is forming now

Creators join free and are reviewed in sign-up order. Businesses join the founding list at founding pricing, charged nothing until the market opens.