For creators & everyday people

Eat, experience, post. That's the job.

Local businesses comp you a meal or a service. You enjoy it like a real customer, then post honestly about it within 48 hours. No scripts, no fake reviews — your actual experience, your actual voice.

Friends raising cocktails in a toast at a local bar
The comp is the pay.
The post is the job.
500+ local followers to start
The flow

How it works for you

/ 01

Claim an offer

Restaurants, salons, shops and services post comp offers. Pick the ones you'd genuinely enjoy — your tier sets what you can claim.

/ 02

Go be a customer

Show up, redeem the comp, and experience the business for real. Bring a guest when the offer includes one.

/ 03

Post within 48 hours

Story, post or reel — your call, your style. The platform tracks the post so the business gets proof and you get credit for the visit.

The comp rules — read these

Simple deal, enforced fairly

The comp is the pay

A free meal or service is your compensation. Creators are never on a payroll — businesses supply the comp, you supply the post.

48-hour posting rule

Your post must be live within 48 hours of the visit. Late or missing posts are tracked against your roster standing.

FTC disclosure is required

Every post must clearly disclose the comp (e.g. #gifted / "meal provided by…"). No exceptions — it protects you and the business.

No-shows lose their roster spot

Claim it, show up. A no-show without notice — or a visit with no post — removes you from the roster. Businesses plan around your visit.

Honest posts only

Nobody can require a positive review. Post your real take. Businesses that pressure creators get removed — your credibility is the whole product.

Beyond food

Cuts, color, details, days out.

Restaurants are the start, not the whole roster. Salons, barbershops, fitness, attractions and local services run comp offers too — if a local business wants the neighborhood talking, it's on SIGNL.

See how businesses use it →

A stylist working on a client in a local barbershop
Creator tiers

Where do you land?

Neighbors
500 – 2k followers
  • Everyday people with a local following
  • Comp only
  • Perfect first step into local posting
Locals
2k – 15k followers
  • Regular local posters — the roster's sweet spot
  • Comp plus roster perks
  • Priority access to new businesses
Creators
15k+ followers
  • Established local creators
  • Comp plus eligibility for paid hero campaigns
  • First pick of grand openings and launches

Follower count is the starting point, not the whole story — what matters most is that your audience is actually in Hampton Roads and actually engages.

Founding roster

Apply to join

Founding roster invitations open at launch. Apply now to be in the first group reviewed.

Demo form — your application is saved on this device only while the platform is in pre-launch.

Application received

You're on the founding roster list. When invitations open at launch, applicants are reviewed in the order they applied — locals with genuinely local audiences first.