Does influencer marketing work for cafes and bakeries?
Yes, and cafes are one of the strongest fits on the platform, because cafe marketing runs on habit and word of mouth. A comped drink and pastry costs you a few dollars at your cost, local creators post honestly within 48 hours, and their followers are people who can make your cafe their regular stop this week.
What does the comp actually cost my cafe?
Whatever you decide to offer: a seasonal drink, a pastry, a coffee flight. You set the comp and its ceiling on every offer, and creators opt in knowing exactly what it is. The comp costs you your cost, not its menu price: a $14 drink and pastry costs a cafe its ingredient cost, not $14. The comp is your own product, provided by you, and SIGNL never touches comp money: no pass-through, no markup, and no per-creator cash fees on standard visits.
How much does it cost?
Published pricing: $199 a month for Self-Service (up to 5 creator visits a month, about $40 per creator visit), $349 a month for Growth (up to 10 creator visits a month, about $35 per creator visit) or $699 a month for Managed (up to 20 creator visits a month), with a 3-month minimum, then month to month. Your only other cost is the comp you choose to offer, provided at your cost, not retail. There are no per-creator cash fees on standard visits.
What if a creator does not post?
Creators post to a 48-hour standard, and on-time posts earn them Momentum. If no post has appeared within a week of the visit, you get a replacement visit and the slot does not count against your cap. Creators who no-show or do not post lose standing, and repeat offenders are removed from the roster entirely.
What is the Visit Guarantee?
If a booked creator does not show up or does not post, that visit does not count against your monthly visits. It is replaced.
What is the refund policy?
Paid bookings are held by SIGNL until the post is live. If the visit does not happen or the post never lands, the business is refunded in full automatically. If we cannot deliver the service, including a founding market that does not open, founding businesses receive a full refund of what they paid for that market. Plans run month to month after the 3 month minimum. Cancelling stops future billing. Visits already delivered are not refundable.